Reputation Optimization vs SEO, AEO and GEO: What Each Discipline Actually Solves

For years, online visibility followed a familiar pattern. A customer searched, Google displayed a list of results, and businesses competed for a higher position. That journey is changing. Customers now ask ChatGPT, Gemini, Perplexity, Copilot and Google AI Mode to compare options and recommend a short list. Instead of receiving ten links, they may receive […]